A necessary leadership skill is quickly becoming the ability to communicate your ideas with a screen sized post, image or video.
Keeping it to three paragraphs, less than three minutes or 140 characters can be a real challenge, but crucial in engaging your tribe and spreading your ideas.
Can your cause spread 140 characters at a time?
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I love reading and creating cleverly crafted slogans. Conciseness is key, but a difficult thing to hone.